Overview
Most sellers either ignore PPC or overspend on broad, untargeted campaigns. We build campaign structures around actual buyer search intent — separating exact-match, phrase-match, and broad-match strategies so budget goes toward keywords that convert, not just keywords that get clicks. Bid adjustments are made based on real ACoS and TACoS data, reviewed weekly.
What's Included
- Campaign structure audit & rebuild
- Keyword research & negative keyword management
- Bid optimization based on ACoS / TACoS targets
- Sponsored Products, Sponsored Brands, Sponsored Display setup
- Weekly performance reports
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